Duke Health

Brand & Open Enrollment

Duke Health is my longest standing client of my career — over 10 years. In that time, our team had the chance to produce some powerful and breakthrough work in the healthcare category.

Open Enrollment Campaign

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This campaign targeted millennials in the ObamaCare marketplace to urge them to make sure that Duke Health is included in their healthcare plans.

The Search Bar is Not a Doctor

Judges Pick - Charlotte ADDYs

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What if instead of trying to compete with every other hospital system on the basis of who cares more about patients, you moved upstream to capture the zero moment of truth: when people try to be their own medical researchers.

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