NAPA

Get Up & Go.

After decades of Know How, NAPA was looking to re-energize its brand and inspire those most passionate about vehicles to boldly go into the world — and leave their mark on it. “Get Up & Go” is the new NAPA tagline and brand campaign launched by our squad.

Team: Matthew Cook, CD/AD; Chris Vernon, AD; Matteson Fields, ACD/CW; Gilbert Templeton, CW

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